Jason Boyce, an e-commerce expert and founder of Avenue7Media, said GOAT’s challenge will be to stay on top of trends and to build partnerships with hot new brands and designers. Luxury apparel “is much more volatile than selling basketball shoes,” he said.
GOAT Group: How Fake Air Jordans Turned These L.A. Pals’ Sneakerhead Dream into a Powerhouse Platform
Jul 16, 2021
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