Have questions about Amazon Reviews, see our Amazon Reviews articles below.
In this episode, Shannon and I discuss an Article from Nutra Ingredients USA that details how the FTC hit supplement brand The Bountiful Company for a $600,000 fine for amazon reviews hacking by creating a variation of their listing in order to launch a new product.
The “Get Product Support” feature or “Product Lifecycle Support (PLS)” helps brands save tons of money by avoiding unnecessary product returns and reducing negative product reviews
In this episode, Shannon and I talk about Amazon product reviews, the challenges for brands and sellers to get legitimate product reviews, how Amazon is vetting (or not vetting) those reviews properly, and what the FTC is doing about product review manipulation.
