by Ryan Helms | Sep 20, 2022 | Day2 Podcast
What do the George Foreman Grill, GoPro camera, and OxiClean have in common? I bet you said they are all billion-dollar brands, and you are right. But they all reached that success thanks to the amazing talents of my friend Rick Cesari who is on the show today. He is...
by Ryan Helms | Aug 23, 2022 | Day2 Podcast
More than 65% of people searching to buy a product online start at Amazon.com. This is a mind-blowing statistic that sums up the power of Amazon SEO. If you are not optimizing your product listing, you are losing big time. Even for those product searches done on...
by Ryan Helms | Aug 3, 2022 | Day2 Podcast
Your sales are growing, and life is good until, one day, you wake up to a huge drop in sales. A search for your product with keywords you rank well for shows that your product is nowhere on the search results page. You’re the latest example of Amazon suppressed...
by Ryan Helms | Jul 28, 2022 | Day2 Podcast
We live in a world of unintended consequences; somebody intends to do one thing, and the opposite happens. This is definitely the case with Amazon and what has been dubbed “The Amazon Effect.” On one hand, they say their goal is to offer the lowest prices...
by Ryan Helms | Jul 22, 2022 | Day2 Podcast
You’ve done everything right according to Amazon’s Terms of Service, then you wake to see your sales are down, your listings deactivated, or even worse, your account has been suspended. You’ve been a victim of Amazon black hat tactics. Welcome to the Amazon...